Sid is a first born American from Latvian immigrants who survived European WW II. He started taking photographs and cooking around the age 8 and went the pre-med college route only to give it all up for his love of photography. Chasing after his passion, Sid hitch-hiked to get into FIT (NYC) and graduated magna cum laude. He became an adjunct professor at FIT for four years, and is still a part-time instructor at the Miami Ad School, in Miami, FL. After maintaining his NYC studio for many years, Sid decided to moved his studio to Miami in 1991 and pioneered to Wynwood eighteen years ago. Sid says his clients have always given him a vast range of assignments and he loves the studio environment. He continues to photograph commercial campaigns with people, but is focusing his digital platform on Food & Beverage photography. Read More →